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Lumé - Beauty | Brand Identity & Packaging

Packaging




Introducing Lumé - where radiance meets elegance in skincare. Lumé, a fresh addition to the cosmetic landscape, embodies luminosity and sophistication in just four letters. Our slogan, "Refined Radiance Redefined," captures the essence of our brand philosophy. Catering to modern millennials and Gen-Z women, Lumé offers a range of meticulously crafted skincare solutions designed to enhance natural beauty.

Our product lineup includes the Radiance Renewal Cream, Illuminating Clay Mask, Radiant Hydration Serum, Glow Elixir Facial Oil, Radiance Revealing Exfoliator, and Hydra-Light Gel Moisturizer. Vibrant shades of orange and pink dominate our branding, reflecting our commitment to boldness and playfulness.

At Lumé, packaging is an art form. We embrace bold and playful designs that resonate with our target audience. Our slogans such as "Hydrate, Illuminate, Radiate!" and "Polish Your Glow, Reveal Your Radiance!" speak directly to our brand ethos of enhancing inner and outer radiance.

We prioritize sustainability by supporting ethical and eco-conscious practices in our ingredient sourcing. Our clean beauty formulas are devoid of harsh chemicals and toxins, ensuring skin wellness without compromise. Dermatologist-approved and crafted with care in France, Lumé is synonymous with quality and trust in skincare.


Branding   |   Art Direction   |   Packaging   |   Product VISUALISATION




Lumé - Beauty | Brand Identity & Packaging
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Lumé - Beauty | Brand Identity & Packaging

Deliverables: BRANDING | ART DIRECTION | PACKAGING | PRODUCT VISUALISATION. LUMÉ - where radiance meets elegance in skincare. Lumé, a fresh ad Read More

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